Dubai Mall, UAE

Located in the heart of the prestigious downtown Dubai right next to Burj Khalifa and described as "The Center of Now", is The Dubai Mall, the World's largest and most-visited retail and entertainment destination, which welcomes around 80 million visitors a year.

With a total internal floor area of 5.9 million sq ft, The Dubai Mall has 3.77 million sq ft of gross leasable space and over 1200 retail outlets including two anchor department stores - Galleries Lafayette and Bloomingdale's - and over 200 food and beverage outlets. The Dubai Mall offers an unparalleled retail mix combined with world-class dining, entertainment and leisure attractions.

The Fashion Avenue, the precinct dedicated to high fashion, positions The Dubai Mall as the fashion capital for the region. Another niche component of the mall is The Souk, an elegantly designed precinct featuring jewelry shops, accessory outlets, traditional Arab clothing and handicraft stores, among others. One of the mall's unique precincts is an open-air streetscape, The Village that offers a rich collection of denim brands and brings an outdoor community feel with tree-lined walkways, cafes and restaurants.

The Dubai Mall features the world-class Dubai Aquarium & Underwater Zoo featuring thousands of aquatic animals and a 270-degree walkthrough tunnel. The strong family entertainment components include KidZania, an innovative children's "edutainment" concept; SEGA Republic, a 76,000 sq ft high adrenaline indoor theme park; the 22-screen Reel Cinemas megaplex with a total capacity of 2800 seats; and the Olympic-sized Dubai Ice Rink. For visitors, there is an adjoining 5-star premium hotel, The Address Dubai Mall and car parking for over 14,000 vehicles.

The Dubai Fountain

The Dubai Fountain is the water fountain located in the vicinity of Dubai Mall in front of Burj Khalifa. The Dubai Fountain designed using the choreographed fountain system, and occupies an area of 30 acres of the man-made lake of Burj Khalifa in Dubai City Centre.

The Dubai Fountain have 6600 lighting units and 25 color display, a height of about 275 meters and toss water into the air for a distance of up to 152.4 meters (500 ft.) associated with Arabic and international music. The cost of establishing and operating the fountain amounted to about AED 800 million or the equivalent of USD $218 million.